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Xiaomi Debuts at IFA With AI Ecosystem Linking Phone, Car and Home
Xiaomi is exhibiting at IFA Berlin for the first time, showcasing its Human x Car x Home ecosystem with the Miloco AI assistant, SU7 Ultra and SU7 Max cars, and the humanoid robot CyberOne. The company plans to invest more than 24 billion euros in AI, chips, autonomous vehicles and robotics through 2030.
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Xiaomi is exhibiting at IFA Berlin for the first time in its history, and it's doing so with more than 3,300 square meters of exhibition space, the largest outside China. The company is showing off a complete Human x Car x Home ecosystem, in which artificial intelligence moves beyond the smartphone screen to control a car, a home and household appliances at the same time.
What Was Shown in Berlin
At the Xiaomi stand, visitors can see the production SU7 Max and SU7 Ultra models, the virtual concept hypercar Xiaomi Vision Gran Turismo, and the humanoid robot CyberOne, which is making its first appearance outside China. The SU7 Ultra is the brand's sporty flagship, built on experience gathered at the Nürburgring Nordschleife, where a production unit set an official record in April 2025 in the electric executive sedan category.
Since production began in March 2024, Xiaomi has delivered more than 700,000 cars in mainland China. That shows the automotive side of the business has stopped being an experiment and become a real pillar of the company, alongside smartphones and consumer electronics.
AI as the Connective Tissue
At the core of the presentation is the idea that devices should understand context and react to the user's situation instead of waiting for commands. Xiaomi illustrates this with a driver heading home: the car communicates with the HyperOS system, and the home prepares the lighting and air conditioning before the owner even crosses the threshold.
That intelligence layer is powered by the Xiaomi Miloco assistant, whose second generation recognizes household members, anticipates their needs, and breaks down broad, long-term goals into concrete household tasks. The system can detect a child playing with a dangerous object or an elderly person falling, and immediately send an alert using Mi Home cameras linked to lighting, air conditioning and music. Miloco also works with the Home Assistant protocol, which opens it up to devices outside the Xiaomi ecosystem.
Mijia Enters Europe
Alongside the AI presentation, Xiaomi is announcing a broad European debut for the Mijia brand: more than 2,000 products across more than 130 categories, from everyday devices to flagship home appliances. It's the largest expansion of the line outside China to date, and a signal that Xiaomi views Europe as a key market for its entire smart home product family, not just for smartphones.
Step into the full Human x Car x Home smart ecosystem, where AI moves beyond the screen and into the physical world - Xiaomi, official announcement on X
Production and Investment Scale
Xiaomi also cites figures from its own factories to back up the scale it's claiming: the flagship smartphone factory has a production capacity of about 10 million devices a year, and the Wuhan plant produces one air conditioner every 6.5 seconds. The company pairs this with an announced investment exceeding 24 billion euros between 2026 and 2030 in artificial intelligence, semiconductors, autonomous vehicles and robotics, with Europe named as one of the global innovation hubs.
For comparison, earlier announcements ahead of the IFA debut mentioned a smaller figure of around 7.4 billion euros earmarked solely for AI research; the new pledge covers a broader range of technologies and a longer time horizon, showing how quickly the company's ambitions in this area are growing.
What This Means for Poland
For Polish consumers, the IFA debut means a real prospect of wider availability for Mijia products, which until now have reached Western Europe only selectively or through parallel imports. Xiaomi has for years been one of the most popular smartphone brands in Poland, and the expanded smart home lineup along with the SU7 cars entering the European market could translate into price competition against local players in the appliance and consumer electronics segment.
That said, trade-show announcements are not the same as actual availability, and Xiaomi has not yet given a specific timeline for bringing the SU7 or the full Mijia lineup to the Polish market. The coming months will show whether the scale on display in Berlin translates into real expansion outside China.

